Burger King x Link Click: The “Delicious Truth” Collab Drops Oct 16!

Right on the heels of the Luckin Coffee frenzy, Link Click is teaming up with Burger King in China for a massive nationwide event starting October 16 at 10:30 AM. Expect fresh character designs, themed packaging, and exclusive collector items.

The Meal & Merch Order the “Delicious Truth” combo (dine-in or delivery) to get exclusive themed packaging and your choice of:

  • Reflective Fridge Magnets (75mm): Three bold designs distributed randomly.
  • 9-Piece File Folder Set: Includes a custom envelope, ID card holder, and character ID cards.

Theme Store Exclusives (Oct 16 – Nov 26) Burger King is transforming 20 locations across the country into official theme stores with special interactive events:

  • The Secret Code: Visit between 2:00 PM and 5:00 PM, recite “Whatever the past, never mind the future” (无论过去,不问将来) to the staff, and snag a free large character sticker.
  • Xiaohongshu Contest: Post photos from the theme stores on RED for a chance to be one of 10 winners taking home the entire merchandise lineup.

Are you going for the blind-box magnets or securing the file set on launch day?